Roca Fair Stand Design 2015

Over 500 products were on display, arranged according to “Bathroom Ambiences” and “Product Competence” themes. The first area was used for presenting product series: twelve individual bathroom designs with different furnishings were embedded into the external walls and featured coordinated materials, colours and decorative elements. The second core area presented ROCA’s technological expertise in armatures, WC technologies and material innovations. Walk-in spaces displayed highlight objects such as Smart Toilets and individually customizable bathroom furniture. Luxurious gold and crème tones define the premium Armani / Roca Collection. Initiated in 2010, the partnership is known for its unique designs and superior quality. In the lounge and seating area on the upper level visitors could be advised on products offerings.