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Volker Katschinski

"I’m not designing retail spaces, I am designing relationships between brands, products and people...

… SOMETIMES IT’S A ROMANCE, SOMETIMES A DRAMA BUT IT’S ALWAYS ABOUT TRUST, LOVE AND DESIRE.”  

Volker Katschinski is a co-founder of the dan pearlman Group, established in 1999, which is a group of owner-managed, strategic creative agencies with over 120 employees based in Berlin. Within the agency group, he serves as the Creative Director at dan pearlman Markenarchitektur GmbH. Since its founding year, the trained interior designer has been responsible for all the agency’s retail projects. His design expertise is reflected in flagship stores, brand shops, pop-up stores, and shop-in-shop areas for clients such as Mister Spex, Marc O‘Polo, Commerzbank, and Globetrotter. His creative signature also shapes the DIY design series “Objects of Desire,” which has been published monthly in cooperation with the design magazine H.O.M.E. for over 20 years. In his work for international brands, the focus is on creating brand-specific and consumer-enticing shopping experiences. Sustainability is also a crucial driver for Volker Katschinski’s work. The Society for Sustainable Construction e.V. (DNGB) awarded the Marc O’Polo flagship store he designed with the DGNB Gold Certificate. Also highly acclaimed is the Globetrotter RE:THINK Store he developed, the first retail format that relies almost entirely on recycling and was awarded, among others, the Store of the Year 2024. 

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