New colors, new fonts, new lookNovember 27, 2015
Modern, fresh and timeless – dan pearlman’s new corporate design is all this and more. In honour of the company’s 15th anniversary, the agency gave itself a makeover and is now present in sleek accents of black along with its signature green. This look full of contrast and dynamism can be found in the agency’s media and interior touch points. The dan pearlman logo and typography have been revised as well, Futura standing for our onward course into the future. The font’s italic elements stand for creativity and emotionality while the use of capital letters offer a more grownup effect.